Building Purpose-Driven AI Chatbots with WordPress and AI Engine

Learn to Create Engaging, Ethical Chatbots—No Coding Required: A Comprehensive Guide

Launching February 2025

AI CHATBOT 101

Prerequisites:

Course Details

This free self-paced course is your guide to crafting AI chatbots that are impactful, ethical, and purpose-driven. Whether you’re just exploring AI or already familiar with its potential, we’ll take you step-by-step from foundational concepts to advanced techniques, all tailored to help you design chatbots that truly connect with users. A premium upgrade is available for enhanced features like access to Rule AI, your personal course assistant, offering tailored guidance and support.

We begin with the essentials, focusing on defining your chatbot’s purpose and understanding its role in serving user needs. Early modules cover foundational topics like value proposition development, ethical considerations in generative AI, and preparing your tools for seamless chatbot development. From there, you’ll gradually move into more technical territory, learning to craft effective prompts, structure conversations, and enhance chatbot functionality with tools like embeddings and Pinecone for contextual memory.

The course culminates in a hands-on capstone project where you’ll design, build, and deploy a fully realized chatbot from concept to completion. Along the way, you’ll master skills like fine-tuning AI responses, designing dynamic conversation flows, and implementing ethical data practices—all without needing prior coding or machine learning experience.

This journey emphasizes not just technical proficiency but also creativity and user focus, ensuring that your chatbot is engaging, trustworthy, and aligned with real-world goals.

Course Structure

This course is designed to guide you step by step through the art and science of chatbot creation, from the first spark of an idea to a fully realized, functional chatbot. With 15 comprehensive modules, each building on the last, you’ll gain the skills and confidence to create engaging, purposeful AI experiences.

Here’s how the journey unfolds:

  • Module 0: Forward
  • Module 1: Ideation and Design Process for Your AI Chatbot
  • Module 2: Understanding Generative AI in Chatbot Design
  • Module 3: Pre-Installation Checklist
  • Module 4: Installing and Configuring the AI Engine Plugin
  • Module 5: Introduction to Prompting for Chatbots
  • Module 6: Designing Your First Chatbot
  • Module 7: Structuring Chatbot Conversations
  • Module 8: Chatbot Data Management and Enhancing Memory with Embeddings
  • Module 9: Customization, Advanced Features, and Add-ons
  • Module 10: Fine-Tuning with AI Engine for Advanced Customization (Optional)
  • Module 11: Security, Testing, and Deployment
  • Module 12: Maintenance and Iterative Improvements
  • Module 13: Capstone Project – Building and Deploying Your Chatbot
  • Module 14: Course Conclusion and Next Steps
  • Module 15: The Art of Designing Engaging and Creative Chatbots

Course Creator

David Pappas brings 25 years of marketing communications and technology expertise to AI chatbot development. As CEO of Neurofusion AI, he focuses on creating purpose-driven AI experiences that connect meaningfully with users. His work spans from global brands like Kraft Foods and Intel to innovative AI implementations for small businesses and non-profits.

Following an extensive study of generative AI, David now specializes in designing AI chatbot experiences that serve real purposes and engage users effectively. His teaching approach emphasizes practical implementation and ethical design, ensuring students develop the skills to create chatbots that make a genuine impact.

Find David on LinkedIn.

Meet Rule AI Chatbot

Say hello to Rule AI, your personal course guide and AI mentor. In Module 1, everyone gets access to Rule AI for a hands-on demonstration of how it can support your learning journey. You’ll see firsthand how Rule AI delivers tailored feedback, helpful guidance, and practical insights to make your chatbot-building process smoother.

From Module 2 onward, Rule AI unlocks its full potential for premium users, offering advanced features and personalized support across all 15 modules. Ready to take your learning to the next level? Upgrade to premium and let Rule AI transform your experience into something even more impactful.

Would you be ready to Get Started?

Just so you know, the course is free.

Free Ride

Upgrade to the premium course at any time.

  • All Modules
  • Labs
  • Demos
  • Case Studies
  • AI Chatbot Blueprint
  • Reading Room
  • Rule AI Assistant
  • Tools For Accelerated Success 

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Access the full course starting January 1, 2025.

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  • All Modules
  • Labs
  • Demos
  • Case Studies
  • AI Chatbot Blueprint
  • Reading Room
  • Rule AI Assistant
  • Tools For Accelerated Success

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Offer ends February 15, 2025.

Special Thanks to Meow Apps

This course is powered by the incredible tools provided by AI Engine Pro by Meow Apps, generously licensed for this program by Jordy Meow. Their support enables us to showcase the best of chatbot design and functionality, giving you hands-on experience with industry-leading technology.

Learn more about Meow Apps at meowapps.com.

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